Lead Gen Case Study for Global Multi-Asset Broker, VT Markets + Infinite

3 Months.130 Sales-Ready Meetings. Dozens of New Clients!

6.15%
Lead Rate
$39
Cost per Lead

Overview:

VT Markets is a global multi-asset broker trusted by traders in over 160 countries. Built with a mission to make trading easy and accessible, VT Markets provides modern traders with a powerful, intuitive environment, offering access to over 1,000 tradable instruments, ultra-low spreads, and lightning-fast execution.

Beyond retail traders, VT Markets’ growth strategy relies heavily on high-quality partners, including:

Introducing Brokers (IBs)

Performance marketing agencies

Trading educators and communities

Modern, data-driven traders and affiliates

To scale globally, VT Markets needed a predictable, partner-focused acquisition engine, one that could consistently deliver serious, commercially minded partners ready to collaborate and generate volume.

That’s where Infinite stepped in.

The Challenge

VT Markets operates in one of the most competitive and regulated markets globally. While their product and reputation were strong, partner acquisition at scale presented several challenges:

CyVers faced several roadblocks:

Reaching the right partners - High-quality IBs, performance agencies, and professional traders are selective and constantly approached by brokers.
Speed without sacrificing quality - VT Markets needed rapid growth, but only with partners capable of delivering real trading volume.
Sales-ready conversations - Time wasted on unqualified discussions was not an option - every meeting needed commercial intent.

The Solution

Infinite built a performance-driven partner acquisition system, positioning VT Markets as a serious, long-term brokerage partner, not just another platform pitching commissions.

Precision Partner Targeting: We identified and segmented high-value IBs, performance agencies, trading educators, and professional traders across key global markets.

Commercial, Results-Focused Messaging Outreach focused on scalability, execution quality, conversion potential, and long-term partnership upside, speaking directly to how partners make money.

Multi-Channel Engagement at Scale: LinkedIn outreach combined with tailored follow-ups ensured high visibility, trust, and response rates among experienced partners.

Sales-Ready Lead Qualification: Only partners with clear intent, experience, and growth potential were passed to VT Markets, ensuring every meeting mattered.

“I’ve never worked with a lead generation agency that delivered this level of quality and performance. From a very early stage, we realized we were in excellent hands. Infinite didn’t just book meetings, they introduced us to serious, high-caliber partners who were genuinely ready to move forward. The results exceeded our expectations, both in volume and conversion.”
Christina Irakleous, Marketing Manager

Results & Impact

130 Sales-Ready Meetings and Dozens of New Clients in Just 3 Months!
2,111
Prospects Reached
Direct access to performance-driven partners across global markets.
32%
Connection Rate
Strong engagement from experienced IBs, agencies, and trading professionals.
36%
Response Rate (from the connections)
High-intent conversations driven by commercial relevance.
55%
Conversion to Meetings
More than half of engaged prospects moved directly into sales-ready discussions.
Bullet Icon
130
Sales-Ready Meetings Generated
A pipeline packed with sales-ready partners and revenue opportunities.
In just three months, Infinite helped VT Markets move from outbound experimentation to a scalable, repeatable partner acquisition engine, fueling rapid growth, accelerating deal flow, and contributing to dozens of new client wins.
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